Write a reusable prompt with replaceable inputs. Submit your prompt and one test output for this example.
Task: Analyze a small conversion funnel with explicit denominators.
Example input: Two fictional campaigns each ran for one week. North: 1,000 landing-page visits, 200 signups, 50 activated accounts. South: 400 visits, 120 signups, 36 activated accounts. Activation is recorded only for signed-up accounts. Counts represent distinct people within each campaign, but cross-campaign overlap is unknown. Spend, customer quality, long-term retention, and the reason people saw each campaign are unavailable.
Constraints:
- Calculate visit-to-signup, signup-to-activation, and visit-to-activation rates for both campaigns.
- Show each numerator and denominator.
- Do not treat campaign association as proof of a causal effect.
Required output from your prompt: A rate table, a plain-language comparison under 120 words, and three additional data requests for a better decision.
Success checks:
- North’s rates are 20%, 25%, and 5%.
- South’s rates are 30%, 30%, and 9%.
- Absolute activations are compared alongside rates.
- The conclusion does not infer profitability or combine audiences as confirmed unique people.